How Ukraine's Postal Service Stayed Operational During War | Decoding Cross-Border Ecommerce
Igor Smelyansky, CEO of Ukrposhta, joins Zonos to share how Ukraine Post led 45,000+ SMEs through war, digitized at lightning speed, and became one of the first to ship under U.S. de minimis rules.
In Episode 72 of the Decoding Cross-Border Ecommerce podcast, host Clint Reid, Founder and CEO of Zonos, sits down with Igor Smelyansky, CEO of Ukrposhta (Ukraine Post), for a conversation you won't forget.
Igor shares what it's like to lead a national postal service during an active war — while still growing exports, launching banks and pharmacies, and maintaining ecommerce lifelines across borders. He explains how his U.S. legal and business background helped Ukraine Post become the first postal operator to deliver under new U.S. de minimis rules, how they've helped over 45,000 SMEs keep shipping internationally, and how modern war forced them to digitize and automate at a pace few organizations could match.
This episode is packed with resilience, logistics innovation, international trade strategy, and hard-earned leadership lessons from the frontlines.
What you'll learn:
How Ukrposhta kept international ecommerce running during an active conflict
How Ukraine became one of the first countries to comply with new U.S. de minimis rules
The role digitization and automation played in keeping operations alive
Leadership lessons from running a mission-critical organization under extreme pressure
In Episode 72 of the Decoding Cross-Border Ecommerce podcast, host Clint Reid, Founder and CEO of Zonos, sits down with Igor Smelyansky, CEO of Ukrposhta (Ukraine Post), for a conversation you won't forget.
Igor shares what it's like to lead a national postal service during an active war — while still growing exports, launching banks and pharmacies, and maintaining ecommerce lifelines across borders. He explains how his U.S. legal and business background helped Ukraine Post become the first postal operator to deliver under new U.S. de minimis rules, how they've helped over 45,000 SMEs keep shipping internationally, and how modern war forced them to digitize and automate at a pace few organizations could match.
This episode is packed with resilience, logistics innovation, international trade strategy, and hard-earned leadership lessons from the frontlines.
What you'll learn:
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