Podcast
October 4, 2024

The Power of Inclusive Pricing for Ecommerce

Discover how inclusive pricing improves transparency and conversion in cross-border ecommerce.

In this episode of the Decoding Cross-Border Ecommerce podcast, hosts Clint Reid, Founder and CEO of Zonos, and Aaron Bezzant, Zonos' Head of Global Trade Strategy, are joined by special guests Kylie Williams and Chanel Barnes to discuss the world of inclusive pricing. They dive into the benefits and challenges of implementing inclusive pricing for duties and taxes during the shopping experience. The episode explores how inclusive pricing can enhance transparency, reduce cart abandonment, and improve conversion rates—but only in certain regions, as customer expectations around tax presentation vary by culture and country. Tune in to discover the strategic advantages of inclusive pricing and how Zonos is helping ecommerce merchants get it right.

Resources

Inclusive pricing overview

Duty & tax for Shopify

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